Engaging Black Philanthropists in Donor-Advised Funds
Dean, Kevin
:
2021-04-23
Abstract
This quality improvement project captures the voices of current and prospective Black donors of Community Foundation of Greater Memphis to provide insights into their perceptions of the foundation’s donor-advised funds while providing recommendations for better serving Black philanthropists in the Memphis area. Using Identity-Based Motivation as a theoretical framework, the project viewed donor-advised funds through the lens of identity-congruence for Black philanthropists. Seven findings and seven recommendations are presented to help the foundation better engage Black donors.