Analyzing the Field Force Volunteer Program at the U.S. Military Academy at West Point

Abstract

In recent years, there has been a decline in the number of qualified applicants applying and accepting an offer of admission to the U.S. Military Academy at West Point. This trend aligns with an 8-year decline in U.S. college enrollment, referred to as the enrollment cliff. This project explores how the Field Force, a volunteer group of West Point alumni and affiliates, can be optimally utilized in the admission process to increase the number of qualified applicants applying and accepting admission. With over 700 members, the Field Force program consists of highly committed and dedicated volunteers uniquely positioned to optimize admission efforts. However, the ongoing implementation of the Field Force program faces several challenges that may hinder the program’s effectiveness. Using interviews (N=12) and surveys adapted from the Volunteer Satisfaction Index and Mentoring Competency Assessment, Field Force volunteers were queried (N=381, 63% survey response rate) about their experience, abilities, and promising practices. Descriptive statistics and deductive and inductive coding were used to analyze the responses. Eight primary outcomes involving the volunteers' autonomy, values, competencies, and connections with prospective cadets reflect the findings of this project. Proposed recommendations include formalizing the program's purpose and goals, improving volunteer training, and implementing a volunteer appreciation program. As the number of qualified applicants declines, the commitment to fostering community and supporting prospective cadets will be essential in navigating the complexities of the current college enrollment landscape.