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Do Open-Ended Questions Measure "Salient" Issues?
(Oxford University Press, 1991)
Closed-ended questions dominate most interview schedules. Yet the almost exclusive use of this form did not arise because open-ended questions, its major competitor, proved to be weak indicators of public opinion. Instead, ...
What Do Open-Ended Questions Measure?
(Oxford University Press, 1988)
"Open-ended questions are frequently used by survey researchers to measure public opinion. Some scholars, however, have doubts about how accurately these kinds of questions measure the views of the public. A chief concern ...